people

Anika AliDaria AliTracy T. BarreraKara V. BestlerX. Alexandra ChastainOlga ConnorGenia K. DillonCharles B. FlowersAaron E. GrahamBethany M. GriffithCharles W. HammerCorinne S. HannaCheryl R. HollandEmily J. HollandEdward W. Kramer, IIErin C. LettsAngel T. MarvinJ. Abigail MasonSusan A. McCantsClydia L. NationsGregory M. PutnamJonathan J. RobertsonStephen J. ScottEileen M. StevensMolly A. ThomasPatricia P. WatsonSarah E. Young
 

Cheryl R. Holland cfp®

“Founding Abacus was my professional chance – and personal challenge – to create a unique culture centered on listening, creativity and collaboration.”

Cheryl sets the tone (a very clear one) for all of us. Her hard work ethic, her attitude that the client always (repeat, always) comes first, and her belief that if you say it, you do it. All those qualities drive our focus on mastery – the constant energy we devote to getting better and better and better at what we do, individually and as a team.

“The most rewarding part of these past years has been our success in bringing together bright and talented folks who genuinely connect to the Abacus culture. It motivates them to flourish. In my eyes, a thriving team translates into thriving clients.”

Published Articles

Saving for bucket list that’s likely to evolve in years before retirement
The New York Times

Motivating and helping the overspending client: A stages-of-change model
Journal of Financial Planning

Just being friendly?
Financial Planning

Cheryl Recommends


Leadership and Self-Deception
Arbinger Institute


Lonesome Dove
Larry McMurty


Edge.org


Talk About Giving


Star Walk App

“Founding Abacus was my professional chance – and personal challenge – to create a unique culture centered on listening, creativity and collaboration.”

Cheryl sets the tone (a very clear one) for all of us. Her hard work ethic, her attitude that the client always (repeat, always) comes first, and her belief that if you say it, you do it. All those qualities drive our focus on mastery – the constant energy we devote to getting better and better and better at what we do, individually and as a team.

“The most rewarding part of these past years has been our success in bringing together bright and talented folks who genuinely connect to the Abacus culture. It motivates them to flourish. In my eyes, a thriving team translates into thriving clients.”

Published Articles

Saving for bucket list that’s likely to evolve in years before retirement
The New York Times

Motivating and helping the overspending client: A stages-of-change model
Journal of Financial Planning

Just being friendly?
Financial Planning

Cheryl Recommends


Leadership and Self-Deception
Arbinger Institute


Lonesome Dove
Larry McMurty


Edge.org


Talk About Giving


Star Walk App

“Founding Abacus was my professional chance – and personal challenge – to create a unique culture centered on listening, creativity and collaboration.”

Cheryl sets the tone (a very clear one) for all of us. Her hard work ethic, her attitude that the client always (repeat, always) comes first, and her belief that if you say it, you do it. All those qualities drive our focus on mastery – the constant energy we devote to getting better and better and better at what we do, individually and as a team.

“The most rewarding part of these past years has been our success in bringing together bright and talented folks who genuinely connect to the Abacus culture. It motivates them to flourish. In my eyes, a thriving team translates into thriving clients.”

Published Articles

Saving for bucket list that’s likely to evolve in years before retirement
The New York Times

Motivating and helping the overspending client: A stages-of-change model
Journal of Financial Planning

Just being friendly?
Financial Planning

Cheryl Recommends


Leadership and Self-Deception
Arbinger Institute


Lonesome Dove
Larry McMurty


Edge.org


Talk About Giving


Star Walk App